AI Insights · Timothy · January 2025
Top 5 Business Apps on iOS in South Africa: Q4 2024
Explore the performance trends of the top 5 business apps on iOS in South Africa during Q4 2024, with data insights from Sensor Tower.
In the fourth quarter of 2024, the top business apps on iOS in South Africa showcased varied performance trends across weekly downloads, revenue, and active users. Here’s a closer look at how these apps fared.
LinkedIn: Network & Job Finder experienced a steady revenue stream, peaking at about $29K in late November. Downloads saw a mid-quarter peak at 6.3K, though they declined to 3K by the end of December. Active users fluctuated, reaching a high of 355K in October before settling at around 313K by year-end.
iScanner: PDF Document Scanner maintained consistent weekly revenue, hovering around $9.7K initially and closing the quarter at $8.6K. Downloads showed a decrease from 3K in early October to 1.7K by December's end, while active users dropped from 5K to 3.2K over the same period.
Adobe Acrobat Reader: Edit PDF reported a peak revenue of approximately $11K at the start of the quarter, with a slight decline to $7.6K by late December. Downloads started strong at 5.3K but decreased to 2.9K. Active users remained robust, peaking at 754K in October before dipping to 644K by the quarter's close.
Invoice Simple: Invoice Maker saw revenue fluctuate, beginning at $4.5K and peaking at $5K in late November. Downloads declined from 476 to 159 over the quarter, with active users starting at 797 and decreasing to 566.
Finally, ScanGuru: Document PDF Scanner maintained a stable revenue stream, starting at $3.5K and closing at $3.3K. Downloads peaked at 1.9K in late October but fell to 878 by the end of the year. Active users showed a peak in late October at 2.1K, ending the quarter at 1.4K.
These insights, sourced from Sensor Tower, provide a snapshot of the dynamic app market in South Africa. For more detailed analytics, visit Sensor Tower’s platform.